Have you ever thought about hiring a ghostwriter?

Whether for blog posts, website content, social media posts, newsletters, marketing materials, or even a manuscript for a book, you’ve decided that you want to hire a ghostwriter; good for you! Ghostwriters offer invaluable services and they can really help to advance your success or get out important information that you want to share with the world. 

While there’s no doubt that ghostwriters are invaluable – and there are certainly plenty to choose from – you want to make sure that you’re hiring someone that you can actually trust to do a great job. So, do you go about hiring a ghostwriter? Here are some simple tips that you can use to point you in the right direction of a great ghostwriter. 

Define the goals of your project

Before you start putting out feelers for ghostwriters and posting ads for these services, you want to make sure that you know exactly what you are hoping to achieve. In other words, what are the specific reasons that you want to hire a ghostwriter? By defining your goals before you start looking for a writer to draft your content, you’ll be able to more efficiently communicate your needs and find a writer who will be able to meet those needs. 

When you’re defining your goals, ask yourself the following questions: 

  • What is the intended purpose of your project? 
  • What are you hoping that the writing will do for your audience?
  • What are you hoping that the project will do for you? 
  • What type of content do you want to produce? 

Know where to find high-quality ghostwriters

Once you’ve outlined your goals, you’re going to want to find out where to go to find ghostwriters. There are several websites that serve as platforms for ghostwriters to advertise their services. You can do a simple search online for “ghostwriters near me”, “content writing ghostwriters”, “medical ghostwriters”, or other similar queries that are related to the type of content that you are seeking. Alternatively, you could put out an advertisement for ghostwriters on job boards, such as Indeed, or even on your social media profiles. 

Check the backgrounds of prospective ghostwriters

Whether they’ve responded to job postings or you’ve found them on job boards, once you’ve compiled a list of prospective ghostwriters, you’re going to want to assess their qualifications, skills, and background. Important things that you should consider include: 

  • What are their credentials? 
  • How long have they been writing? 
  • What type of experience do they have? What kind of writing have they done in the past? What type of clients have they written for (keep in mind that they don’t have to share the names of clients)? 

You should ask to see samples of their writing. You might want to ask them to deliver a paid sample that pertains to a specific content, too. When you’re hiring a prospective ghostwriter, you want to be sure that you are choosing someone who will meet your needs and exceed your expectations; who will be able to help you achieve your goals. 

Check their references

Lastly, you should ask each ghostwriter that you’re thinking about hiring if they can provide you with a list of references. If they aren’t willing to offer you references from past clients or if they don’t have any, consider those red flags and cross them off your list, as any credible ghostwriter will be more than happy to share this information with you. Take the time to get in touch with at least a few of the references that each ghostwriter provides to find out what other clients they have serviced have to say about the experience they had. 

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